Marketer-Research (B2B and B2C) - Hybrid/Remote
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REQUIRED QUALIFICATIONS:
Knowledge of:
- Modern integrated marketing practices and techniques, including how to leverage key channels to achieve results (e.g., paid, earned, owned) for diverse audiences
- Digital marketing expertise, including fluency in SEM/SEO, social media, web, email, PR/media, and the like
- Customer relationship management (CRM) platform experience – Salesforce & Marketing Cloud preferred
- Project management principles, advanced oral and written communication skills, and informal influencing skills, since this role does not formally lead any other team members
- Writing strategic briefs for marketing programs and presenting strategy decks to leadership and teams at all levels of an organization
- Intermediate computer skills, including Microsoft Office software like PowerPoint, Word, and Excel
Ability to:
- Informally lead down and across through team building/mentoring—while also leading up, providing constructive feedback, and presenting to Executive and Senior Leadership on key business decision and direction-setting
- Leverage best practices, processes and procedures with an understanding of organizational impact and creating an experience for NMDP/Be The Match partners
- Ensure all marketing campaigns and sales materials and content are authentic, inclusive and support diversity + inclusion
- Learn NMDP/Be The Match’s key constituents, our affiliated audiences, and the bone marrow transplant (BMT) industry at large
Education and/or Experience:
- Bachelor’s degree in marketing or related field.
- 4+ years of experience in a marketing role with experience leading cross functional project teams and agency management
- Experience in medical/healthcare/scientific marketing, working with B2B and B2C audiences
Proof of being up-to-date on COVID-19 vaccination, including a booster when eligible, with acceptable documentation is required for employment. NMDP will consider all requests for medical or religious accommodation.